Ten Reasons I Am Bullish on Digital Art🔥👇 1. Disruption Comes from the Margins •Just as disruptive technologies emerge in overlooked corners, many influential digital art movements (crypto art, generative art, Ordinals) began outside mainstream galleries and institutions. Artists and collectors should not dismiss early communities just because they look small or niche. 2. Performance Metrics Can Mislead •Incumbent art markets (auction houses, blue-chip galleries) measure value by established reputations, physical provenance, and scarcity. But digital art often creates new metrics of value (on-chain provenance, community engagement, algorithmic uniqueness). Collectors must learn to evaluate art using new yardsticks. 3. What Seems Inferior Today May Lead Tomorrow •Early digital art and NFTs were mocked for crude aesthetics or speculative hype. Like early hard drives in Christensen’s examples, the quality looked low compared to traditional art. Yet that “inferiority” can be the seed of entirely new categories. 4. The Market Shapes the Medium •Technologies succeed when they find new markets, not by competing head-on. Digital art thrives in online-native contexts: global collectors, 24/7 liquidity, programmable royalties. Artists who embrace these markets—not fight traditional ones—gain leverage. 5. Beware the Incumbent Trap •Established galleries and museums may be slow to support digital art because it threatens existing models. Collectors should recognize this as an opportunity, not a red flag, to back new artists and platforms before incumbents adapt. 6. Follow User Needs, Not Institutional Prestige •Disruptive innovations succeed by serving overlooked or underserved users. Digital art serves collectors who want accessibility, transparency, and participation. Artists who listen to these audiences may grow faster than those chasing traditional prestige. 7. Experimentation is a Strategic Advantage •Disruptive environments reward iterative experimentation. For digital artists, this means playing with AI, blockchain, interactive formats. For collectors, it means testing small acquisitions to learn the ecosystem rather than waiting until it’s “safe.” 8. New Distribution Creates New Power •Just as new channels (e.g., PCs) toppled mainframes, platforms like OpenSea, Foundation, or on-chain marketplaces shift control away from galleries. Collectors should track where attention and liquidity are moving, not just where it has been. 9. Timing is Critical •History shows how incumbents miss disruption by acting too late. Collectors who wait for consensus may miss generational opportunities. Conversely, artists who are too early must survive the “valley of skepticism.” Patience and conviction matter. 10. Legacy and Disruption Can Coexist •Ultimately, digital art doesn’t eliminate traditional art—it expands what art can be. Just as disk drives and minicomputers reshaped computing without erasing it, collectors should see digital art as a complementary layer of cultural value, not a threat to their Monets or Basquiats. 🔥 H/T The Innovator’s Dilemma