Рост приходит от реального IP
insight.chimp
insight.chimp21 авг., 03:47
The early era of NFTs was all vibes, hype, speculation, and roadmaps that rarely lasted. Narratives were short term with little focus on building something sustainable and why so many have come and gone. Now the space is shifting. Growth comes from real IP, fun experiences, and simplicity that extend into the real world. Projects like Claynosaurz, RektGuy, Azuki, FRWC, and Pudgy Penguins are each on their own path, proving what’s possible by capturing cultural mindshare and recognition. The meta is no longer chasing the shiny new thing, it’s consistency. The future winners will be those that can scale demand through strong brand building, careful expansion, and a community first approach. Growth means reaching new audiences inside and outside Web3. That’s the path we’re on with Chimpers. Two years in, we’ve grown to 2M+ fans across socials, expanding faster than ever. This growth has been backed by our push into entertainment, major expo appearances, and cultural collabs like Kung Fu Tea for National Boba Day and Molang for their 10th anniversary. Respected real world brands who see Chimpers as a fast growing digital IP with real credibility trailblazing the social scene. We’re opening new doors for fans to join Web3. Our blind box series integrates NFC technology so fans can tap, redeem, and unlock digital collectibles, while our expansion into physical channels will put Chimpers in everyday spaces for new fans to discover and fall in love with. None of this has been hype driven. It’s all foundation, compounding milestones step by step because the reality is building a great IP takes time. Time is the greatest filter, and the shift toward real brand growth will be glorious. 🐒
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